Tag: electronic advertising

Is An Ad-Supported Kindle a Good Proposition?

About a week ago, Amazon announced the an upcoming release of a cheaper Kindle on May 3rd for US$114 that will feature ads on the home screen (as a small banner at the bottom) and as screensavers (full screen advertisements when the device is not in use). Amazon will also push special offers of its …

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Is Print Advertising Under Attack?

Just a brief thought for tonight. These days, electronic advertising is becoming more prolific. Certainly, it saves on paper, plastic and printing and improves the flexibility and efficiency of rolling out new ads but electrical usage goes up. It makes me wonder how much electricity is being used to power units that may not necessarily …

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